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Xerox

When Xerox wanted to take their customer experience to the highest level and exceed their clients customer service expectations, Milestone was trusted to design and deliver a series of workshops focused on developing an effective and sustainable customer relationship management strategy.

 
HSBC

When HSBC wanted their marketing teams to review and develop the style and effectiveness of Copy, Print and Direct Mail used in all customer communication, Milestone was trusted to deliver the training.

 
HFC

When HFC wanted to develop their marketing teams knowledge of print processes and techniques, Milestone was trusted to deliver the training. 

Hallmark

When Hallmark wanted to provide their teams with experiences to enable them to build on the success of the Hallmark brand, MileStone was trusted to design and deliver a schedule of 14 practical, interactive brand building workshops

PC World

When PC World Business wanted to enhance and improve the style and effectiveness of their catalogue and e-copy, Milestone was trusted to deliver the training. 

More than
3000

Organisations trust Milestone training workshops to provide
marketing and management skills to help individuals’ maximise their personal
performance and increase their organisation’s success.

 

Click here to see how Milestone can help you too

 

 

MileStone Seminars, previously John Boardman Training offer a range of training Seminars, training Courses and training workshops providing marketing training skills and management training skills to help individuals’ master skills to maximise their personal performance and increase their organisation’s success.
MileStone Seminars, the new name for John Boardman Training, offers the following training courses, training seminars, workshops and training programmes

Print Training presented by John Boardman

Print production training, print management and printing training providing marketing personnel with valuable skills in how to get brochures, mailers and leaflets printed for marketing, direct mail and direct marketing. Programme includes how the printing process and print production process works, how to reduce printing costs, get better colour accuracy, better print quality, solve your printing problems and work effectively with your graphic designers and print suppliers.

Sales Training

Learn the art of high-level professional selling.  How to prepare winning proposals that win new business. Learn how to submit winning tenders and successful bids that increase your win rate and secure profitable new sales for your products and services.

Direct marketing training

Direct mail training to increase your response rate to mailing and direct mail campaigns from managing your database and sourcing your mailing lists, to working effectively with your mailing house.

Internet marketing training

Improve your search engine ranking with search engine optimization (SEO.) Learn how to use online marketing, email marketing and blogging effectively and improve your search engine visibility.

Brand management training

Learn to create a superbrand. How to extend, protect and develop you brand without destroying it.  Learn how to successfully re-brand and gain the skills and the strategy required for re-branding and brand positioning.

Customer Service Training

Learn how to meet and exceed your targets to achieve great customer service and customer care - and your clients expectations to give total customer satisfaction.

Presentation skills training

Develop your presentation skills and learn how to plan, prepare and deliver high impact presentations. Learn how to become a great presenter using visual aids, communication techniques, body language, voice and speaking style to hold the attention of your audience. Learn how to control fear and build confidence. From public speaking to client presentations using PowerPoint or Keynote you will learn how to create winning presentations and rehearsal techniques to practice presenting.

Copywriting training

Learn the skills to write and edit copy using powerful copy concepts in the style and tone of voice of your brand. Learn the secrets of copywriting that sells, informs and motivates by the correct use of features and benefits, punctuation and grammar. Learn how to become a better copywriter and use written communication and words to persuade and inform while keeping your readers’ attention. Learn how to structure your text and copy to write for different media as well as the art of proofing and proof reading.

Intellectual property training

Learn the skills you need to protect and defend your products, corporate identity, logo’s and brands from copyright infringement and gain a practical knowledge of design, patent, copyright, trademarks and legal ownership. Learn how to use trademarks in advertising and how to check your marketing content for intellectual property issues. Be clear about the law relating to photographs, designs, drawings, graphics, cartoons, video clips, text and articles and stop your work being copied without your consent.
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